Patriot Subaru, Saco, Maine
When the doors opened on November 14, 2003, the expectations from Subaru of New England were relatively modest. Sales projections for the new Patriot Subaru store, based in Saco, Maine, one of the smallest AOR’s (Areas of Responsibility) in the country, were a mere 194 new Subarus per year.
From the beginning, Patriot declared its Mission Statement: To Serve. “What it means” says Adam Arens, Owner and President of Patriot, is that we are here to serve the people who make our lives important. Our customers, our families, our community, and each other.”
It worked. The Maine Auto Dealer now averages selling 100 new Subarus – per month.
Arens continues, “We share goals, and focus on the roles that each person has. But the goals are not so much about the number of cars sold, but how we go about doing our jobs every day. If we focus on always doing the right thing, treating customers and employees with respect, treating every situation as an opportunity to get better, the financial numbers fall into place.”
After committing to be a green facility, Patriot took it to the level of being a zero-land fill facility. “Everything is recycled, from front office to the service bays. Items like steel or lead are taken to recycle centers. Food waste is composted and used on our organic vegetable garden. We list everything we do on the website.”
Patriot has been recognized for its efforts, earning the Energy Star Small Business Award by the EPA, the first small business in Maine to earn that award. Patriot was the first Subaru dealer in New England to be earn the Eco-Friendly award. Local awards have included being named Small Business of the Year by EcoMaine.
Many Subaru dealers will win the Subaru Stellar Service Award. But few (if any!) can lay claim to earning that honor nine times in a row as Patriot Subaru has done. Patriot has also earned the Subaru Chairmans Roundtable Award, the highest award Subaru of America can bestow on a dealership.
The employees make it all happen. Patriot Subaru was named by Automotive News as one of the Top 100 Dealerships To Work For, 2012 and 2013. Patriot also received honors from Best Companies Group as one of the Best Places To Work in Maine. “It’s their enthusiasm and commitment that makes this company successful.”
Notes Arens, “We aim to hire people with ETF+M: translated to Enthusiastic, Trustworthy, Friendly, and they have a Motor. Together, they’re motivated, high performance, and empowered to do their best for the customers and each other.”
So Happy Birthday Patriot Subaru, and many more!